Film Trailor Analysis (The Call)

The Call
The call is the film trailer being analysed.
My first general emotion was a concerned one causing a sense of foreboding and dread. The trailor uses voices, sound and actions to create this, through the trailor I saw a man hunting down a girl to kidnap her and glasses were smashed and the house was turned upside down in search for her causing tension, when fount, the music played evoked the emotion of fear and shock and immediately grabbed my attention. The serial killer within this trailor also repetitively mutters the words to an officer on the phone in a vindictive voice "its already done" and with this it tells me immediately that something has taken place which is not good in the slightest. This is effective as the short phrase used repetitively can help the audience infer that the Killer has done something drastic and it rings in the viewers ears and makes them realise that when that is said, something drastic has occured.

From watching the trailor, I can see that it is about a Serial killer who kidnaps victims and mutters the words "its already done" when he kills them, one victim notified the a police officer on the fone but was fount dead and she blamed herself for it, another victim calls saying she has been abducted in a boot of a car and she takes it upon herself to help her by telling her to describe where she thinks she is being driven and she responds saying freeway, she then kicks the tail light out as commanded by the officer waving her hand through it trying to attact attention, someone notices her in a boot at a petrol station but the serial killer soaks him in petrol and sets him alight pushing her back into the trunk. The officer comes into contact with the Serial killer with a phone call and she says to him "do not hurt that little girl, you don't have to do this" he replies saying "its already done" which is where the officer notices it is the same man from the first killing of the other girl. Then clips are shown of a citizen calling the police but being stopped by being attacked by the killer and Armed police trooping towards a house where they believe the victim and killer are situated.

Effectiveness of this trailor:
1. Trailor is effective through the speech used and the repetition of the killer's words "Its already done" engaging the audience allowing them to realise the danger of what may happen or what has happened.
2.The use of the telephone ringtone giving away the victim's hiding position. Sound was used effectively in which the audience was also intrigued by another device. Great idea and was used to great effect.
3.There is a shot of the female Police officer and the killer making eye contact when she is in hiding but then it drastically changes to her attacking him and this gives the public an incentive to go and watch this film as they would want to know what happened when he looked in her direction and what happened in between the scene she is attacking him.

Research and analysis

Film trailor being created is a Heist film. Italian Job is an example of a Heist film and it can influence the film going to be created in a number of ways. Italian Job is about a group of friends who plan a highly sophiscated robbery. The robbery consisted of huge amounts of gold which they took and they were all happy with the outcome, then there becomes a 'snake' within the group who decides to turn on his own team and cause an arm robbery among his own team and this resulted in one of the members of the group being shot. It then becomes a battle between the 'snake' and his team and the original heist performers.
Then the female within the group whos father was killed is quoted saying "it is not about the money, it's about pay back"
They are then successful with retrieving the gold back and the female then punches the 'snake' in his face in a rather masculine way and the group laugh about it happily as a result of the outcome of them getting the gold back.

The Italian Job film and be very influential to our heist film in a couple of ways:

1. It has action-packed scenes which grab the audiences attention and keeps them informed and entertained about what is happening in the film and this can influence my group for our film as we can be awarded extra marks for keeping the audience engaged. What I like about the action-packed scenes such as when one group are trying to retrieve the Gold stolen from the other group is that their is no dialogue within these scenes but tension building music which clearly shows to the audience what is going on and it is very effective.

2. Their are a team who are on a mission to capture the Gold that has been stolen and the group consists of a female Character who takes up the role of being quite strong minded and very masculine. This is supported by the quote she says "it's not about the money, but it's about the payback" which is effective and gets the audience thinking as this would genuinely be expected to be said by a man who dominates the group but here we see that's not the case. This can influence our group's piece of work as we can explore in real depth the gender within our group and use them in a way that the audience will notice them but not how society would normally perceive them which can also engage the audience.

3.  The film also had a sense of shock and surprise as the audience would never of thought that they would ever be betrayed in such a way from a person they trusted to do such a high risk job. This is something I liked and thought was effective as it brought a real twist to the movie and created a sense of anticipation for what will happen next. This can help my group as we can now try and emulate something along these lines to get the audience thinking and get them intrigued with the short piece that they will watch.

Media pitch

After our teacher corrected our initial ideas here is our Draft 2

Chosen genre: Heist

Title of the film: Candy

Tagline: It’s like taking candy from a baby.

Group members: Henry, Marc, Gidgeon & myself

Basic plot synopsis: The overall synopsis of our film is that, we have a crew of con-men and thieves, who get intel on a mark (chief drug lord) and part of the intels, tells of the wrong doings the drug lord does, and according to the morals of the crew, those who deserve to get robbed, get robbed. So they set out to rob him, and teach him a lesson. That is he subverts the law in such a way that it affects other people’s lives too, it will always come back to them. (it’s Ironic how the crew are criminals who also ruin these people’s lives by stealing from them).

Characterisation: 10 ex-cons including 2 seductresses, 2 drivers, kung-fu specialist, explosives expert, leader, computer specialist, weapons expert and an illusionist. 3 gang members with a leading girl.

Cinematography/Photography: Close-ups of money and drugs, low angle shot of the seductress,

Resources/mise-en-scene: Briefcases, flour (cocaine), actors, printed money, guns, knives, car.

Settings/mise-en-scene: Soho, Gavin’s house, Canary Wharf, Liverpool Street, Central London, Fortnum and Mason, Sean’s house.

Music: Autumn leaves jazz piano

Trailer conventions: Fast paced editing with conforming music and jazz music, montage editing of different scenes, non linear narrative, one liners, dramatic camera angles, titles, climax of the trailer, non synchronised voice, wipes.

Poster Conventions: Name of the film, actors, release date, main image of the leaders of the heist, website, journalistic recommendations.

Film magazine conventions:

USP: A modern day twist, in London, grounded on the idea of Oceans 11 and Now You See Me in relation to the shots used, and visual motifs.